Tips Booklets FAQs
Frequently Asked Questions About Tips Booklets
What is a tips booklet?
A tips booklet consists of about sixteen pages of pure information on a focused topic. They are light enough to be mailed out without spending a lot on postage. Yet they are so full of useful information that your customers will refer to them time and again.
Why a booklet? Why not just a business card?
People may save a business card, but will they refer to it often as a source of useful information to help them solve a problem? Your booklet will be there 24/7, and 365 to represent you in the best possible light, helping people get what they need. A booklet will be shown to friends and colleagues generating interest in your business and your products.
Sounds expensive – is it?
Compared to what? Sure, business cards can be bought for under $100 but we’ve just covered their limited ability to build a loyal following. Booklets can be produced very economically in large runs. What’s more to the point though — can you afford not to use booklets? After all, your competition is probably reading this page too. Frankly, for the investment, booklets pack a lot of punch. See a list of the benefits.
How long will it take?
Your tips booklet can be customized with your name, logo, and contact information on the cover. A customized print run will take as little as two to three weeks to arrive. Once established, re-orders should take less time.
I run a restaurant; I’m not sure that a booklet is the best choice for my marketing efforts. What do you say?
I say that a booklet can be written to enhance any business that you can think of. A restaurant, for instance, could create a booklet of information on choosing the right dish for the right occasion, choosing wines and cocktails, information about the origins of the recipes, tips on how to have a successful: dinner party, business lunch, or fundraiser at a restaurant. Let your customers be your guide, what do they ask for?
I represent a church/non-profit group. Do you have special rates?
We will consider a small discount but what we find works best is if you work with a business/corporate sponsor who will front the money for the booklets then allow you to sell them as a fundraiser. The sponsor and the fundraiser can then work out their own agreement as to the split of the profits.
You’re right. I ordered a booklet and there is a lot of information in it. How else can I make use of that information for my business?
- You can license the information to use in your email campaigns, for instance, a “tip-a-week.”
- You can include a Tips page on your web site and contract with us to help keep it supplied with tips.
- You can license our content to download from your site.
- You can license the content in mp3 format for your site.
- You can license the content and then print your own booklets in your own format to either use your own print service or to have it look more like your other marketing materials.
Ok, how do I get started?
Go to our Products page and you will see a list of our pre-written titles with a brief description of each one. You can immediately download a pdf copy for a small fee that will be credited on your first order. Or, if you are sure that you are ready to order, contact us for a price quote and delivery information.
I’ve see your list of titles, and they look great, but I have an idea for my own booklet. Can you help me write it?
You bet! Contact us to discuss your project and how we can help you make it happen.